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This paper reexamines the concept of the "footloose industry" from the perspective of global production networks (GPNs). Among the players in these GPNs, contract manufacturers are believed to be the most footloose, as they are the most sensitive to labor costs. They constantly move around the world, chasing after low wages, often driven by pressure exerted by dominant firms instead of acting on their own volition. Both the willingness and the ability of contract manufacturers to relocate are shown to depend on the structures of the GPNs, which are deeply embedded in local institutions, especially labor institutions. China's notebook personal computer industry is used to illustrate the fact that unique labor institutions in the coastal areas of China have permanently changed the structures of GPNs in that industry, including power relations and production organizations. These changes have made the relocation of manufacturing activities more difficult, and have also given contract manufacturing more power regarding relocation decisions.

• 1. Trends in the PC desktop computer industry
• 2. The platform shift
• 3. The Microsoft mission
• 4. Apple computer
• 5. How Microsoft could beat the Mac- for good
• 6. A closer look at the hardware business
• 7. Dead ends and big trends
• 8. Loose ends
• 9. All the world's a trade show (or will be soon)
• 10. Wrap up and final thoughts.

What's happenign at IBM, Microsoft, Borland, Lotus, WordPerfect, Novell and other computer companies, and how will it effect the future? This book tells you all about what's going on in the computer industry, providing an insider's view of the hot companies and the hot products. Take a look at upcoming innovations in hardware and software and get Dvorak's insight into their potential for success. Then take a look through the crystal ball as Dvorak makes predictions about the state of the industry, operating systems, software, hardware, telecommunications and multimedia.
(source: Nielsen Book Data)

• Industry Notes. Competitive Strategy. Globalization and Government. Financial Marketing and Manufacturing Strategy. General Management.
• (source: Nielsen Book Data)

This casebook explores the strategy and management issues at the heart of the constant change in the information technology industry. The text examines issues such as intense price competition, declining opportunities for differentiation, shorter product life cycles, achieving superior quality, focusing organisation on new merging growth business, motivation and empowering employees. Five sections cover industry dynamics, competitive and functional strategic, government and globalisation, functional areas of business and general management issues.
(source: Nielsen Book Data)