Marketing Week. Feb 20, 2003, Vol. 26 Issue 8, p10, 1 p.
Company financing, Cooperative agreement for product marketing, Company business planning, Bates UK -- Marketing, Bates UK -- Contracts, United Kingdom. Post Office -- Finance, United Kingdom. Post Office -- Marketing, United Kingdom. Post Office -- Contracts, United Kingdom. Post Office -- Planning, Marketing industry -- Marketing, Marketing industry -- Contracts, Postal service -- Finance, Postal service -- Marketing, Postal service -- Contracts, and Postal service -- Planning
The Royal Mail has called a radical review of its marketing budget, including advertising, in an attempt to cut costs. The move comes as the company announces plans to slash [...]