Advertising campaigns, Institutional advertising, Management, Labor union members -- United States, Labor union membership campaigns, and Labor unions -- United States
The article considers advertising and advertising campaigns by U.S. labor unions and union organizations. A 2013 campaign by the American Federation of Labor-Congress of Industrial Organizations (AFL-CIO) is examined as an exception to a trend in which unions have used advertising less frequently than in the 1970s and 1980s despite declines in membership.
Columbia Journalism Review. May/Jun95, Vol. 34 Issue 1, p21-21. 1p. 1 Black and White Photograph.
Conferences & conventions
Presents the author's reflections while covering the 1995 meeting of the American Federation of Labor & Congress of Industrial Organization (AFL-CIO) executives in Florida. Lack of workplace coverage in the United States; Conclusions arrived at in the meeting.
Conference Papers -- National Communication Association. 2009, p1. 0p.
Rhetoric, Social change, Labor movement, and Labor unions
Some change attempts at the American Federation of Labor and Congress of Industrial Organizations (AFL-CIO)have succeed while others fail in seemingly analogous situations. Understanding how communication functions can help the labor movement sustain successful change. This paper calls for more studies on labor and recommends using an integrated collective action approach to help understand how rhetoric can influence change in the labor movement. ..PAT.-Unpublished Manuscript [ABSTRACT FROM AUTHOR]
Presents an excerpt from an article on the loss of labor union supporters at the American Federation of Labor and Congress of Industrial Organizations (AFL-CIO), published in the July 31, 2005 issue of the "San Francisco Chronicle." Decision of the Service Employees International Union, the Brotherhood of Teamster and the United Food and Commercial Workers to break from the AFL-CIO to join with four other unions in a coalition called Change to Win; Efforts of the coalition to organize workers in service, food, transportation and construction; Number of members of the AFL-CIO prior to the separation.
The article reports on the problems faced by U.S.-based Procter & Gamble Co. as three groups have decided to boycott the company's products. The boycotting groups include the Screen Actors Guild, the American Federation of Television and Radio Artists and AFL-CIO. They are boycotting Crest, Ivory and Tide brands to protest the company's use of non-union actors to shoot commercials during the commercial actors' strike against the ad industry.