Harvard Business Review Digital Articles. 5/19/2014, p2-4. 3p.
PROTOTYPES, NEW product development, and DIGITAL technology
The article discusses the benefits and risks associated with live prototyping of digital solutions, as well as the factors to consider in designing and prototyping digital services and experiences, including better role definition to motivate collaboration among users and conducting live conversations with a subset of users.
Cliffe, Sarah, Champion, David, Landry, John T., and Roche, Eileen
Harvard Business Review. Jan/Feb1999, Vol. 77 Issue 1, p16-24. 5p. 4 Color Photographs.
BUSINESS research, BUSINESS planning, ENTERPRISE resource planning, RISK management in business, RISK sharing, GOING public (Securities), PROTOTYPES, PRODUCT design, CONCURRENT engineering, and INTERNET software
The article presents reports on new and notable management research from the academic world. A study reveals that 65 percent of executives believe enterprise resource planning (ERP) systems have at least a moderate chance of hurting their businesses because of the potential for implementation problems. A better way to approach ERP implementation is as a new business venture, which involves investment in stages, risk sharing, and team composition. Meanwhile, an analysis of the survey results of companies that have completed an initial public offering (IPO) was also discussed. The survey results conclude that many managers have to rethink the purpose and process of the IPO. Reports relating to Internet prototyping and risk reduction in concurrent engineering are presented.
Harvard Business Review Digital Articles. 4/15/2014, p2-4. 3p.
PROTOTYPES, PRODUCT management, and BRAND name products
The article discusses the adoption of live prototyping by businesses, which involves putting unfinished product ideas in the context of real markets and real customer situations, and suggests several approaches to protecting their brands, including assessing brand history, competitive benchmarks and analogous industries.
PUBLIC welfare, SOCIAL change, PROTOTYPES, COMMUNITIES, and HUMANITARIANISM
The author discusses small scale actions can influence powerful social change. He offers an overview of the Circles program, a group of people that come up with innovative ideas that help others including connecting elderly and disabled people to people in the community. The effect of prototyping applied to social welfare is also discussed.