Kleinsmann, Maaike, overige, Sluijs, Janneke, lid lectoraat, and Valkenburg, A.C. (Rianne), lector
Innoveren, Productinnovatie, and Innovation
'The World of the [open] innovator' described the background of the revolution we are in in innovation and what the consequences are for innovation, changing towards design driven open innovation. We reframed innovation to meet new needs and values of companies and organizations in our work field. We do not take this light-hearted. We know the field of innovation and used our experience and conversation with stakeholders to come up with the insight of The [open] Innovator. What strengthened us were reactions from companies and organization we asked to cocreate or participate. There seemed to be an instant recognition and appeal to our vision and approach. But we also realize that we are in the stage of prototyping and we need you, as our lead users to be critical, yet to trust us. You, being an [open] innovator, will do great wonders, because you will be taught to deal with this uncertainty and dig in new, unknown situations or problems. You will learn the tools for research, for communication, for visualization. You will become a cooperative, open-minded problem solver. You will be able - with all the skills and tools we will provide you - to make the difference. But we need you to reflect upon your progress and needs; help us to get an insight in to your uncertainties, values and unmet needs, to enable us to improve our thinking and teaching. However, innovation can only be learned by doing! Start cracking, start experimenting, start having fun. Welcome to the future, that has just started.