• Foreword by Chip Heath, author of Made to Stick and Switch. Preface. Introduction: Why Reading This Book Is Worth the Investment. The Dragonfly Body The System That Keeps It Airborne. Wing
• 1: Focus: How to Hatch a Goal That Will Make an Impact. Wing
• 2: Grab Attention: How to Stick Out in an Overcrowded, Overmessaged, Noisy World. Wing
• 3: Engage: How to Make People Connect with Your Goal. Wing
• 4: Take Action: How to Empower Others, Enable Them and Cultivate a Movement. Onward and Upward You re Flying! Now What? Afterword by Dan Ariely, author of Predictably Irrational and The Upside of Irrationality. Notes. The Dragonfly Ecosystem. About the Authors. Index.
• (source: Nielsen Book Data)

Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal. Named for the only insect that is able to move in any direction when its four wings are working in concert, this book * Reveals the four "wings" of the Dragonfly Effect-and how they work together to produce colossal results * Features original case studies of global organizations like the Gap, Starbucks, Kiva, Nike, eBay, Facebook; and start-ups like Groupon and COOKPAD, showing how they achieve social good and customer loyalty * Leverage the power of design thinking and psychological research with practical strategies * Reveals how everyday people achieve unprecedented results-whether finding an almost impossible bone marrow match for a friend, raising millions for cancer research, or electing the current president of the United States The Dragonfly Effect shows that you don't need money or power to inspire seismic change.
(source: Nielsen Book Data)

• Foreword by Chip Heath, author of Made to Stick and Switch. Preface. Introduction: Why Reading This Book Is Worth the Investment. The Dragonfly Body The System That Keeps It Airborne. Wing
• 1: Focus: How to Hatch a Goal That Will Make an Impact. Wing
• 2: Grab Attention: How to Stick Out in an Overcrowded, Overmessaged, Noisy World. Wing
• 3: Engage: How to Make People Connect with Your Goal. Wing
• 4: Take Action: How to Empower Others, Enable Them and Cultivate a Movement. Onward and Upward You re Flying! Now What? Afterword by Dan Ariely, author of Predictably Irrational and The Upside of Irrationality. Notes. The Dragonfly Ecosystem. About the Authors. Index.
• (source: Nielsen Book Data)

Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal. Named for the only insect that is able to move in any direction when its four wings are working in concert, this book * Reveals the four "wings" of the Dragonfly Effect-and how they work together to produce colossal results * Features original case studies of global organizations like the Gap, Starbucks, Kiva, Nike, eBay, Facebook; and start-ups like Groupon and COOKPAD, showing how they achieve social good and customer loyalty * Leverage the power of design thinking and psychological research with practical strategies * Reveals how everyday people achieve unprecedented results-whether finding an almost impossible bone marrow match for a friend, raising millions for cancer research, or electing the current president of the United States The Dragonfly Effect shows that you don't need money or power to inspire seismic change.
(source: Nielsen Book Data)

• Foreword by Chip Heath, author of Made to Stick and Switch. Preface. Introduction: Why Reading This Book Is Worth the Investment. The Dragonfly Body The System That Keeps It Airborne. Wing
• 1: Focus: How to Hatch a Goal That Will Make an Impact. Wing
• 2: Grab Attention: How to Stick Out in an Overcrowded, Overmessaged, Noisy World. Wing
• 3: Engage: How to Make People Connect with Your Goal. Wing
• 4: Take Action: How to Empower Others, Enable Them and Cultivate a Movement. Onward and Upward You re Flying! Now What? Afterword by Dan Ariely, author of Predictably Irrational and The Upside of Irrationality. Notes. The Dragonfly Ecosystem. About the Authors. Index.
• (source: Nielsen Book Data)

Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal. Named for the only insect that is able to move in any direction when its four wings are working in concert, this book * Reveals the four "wings" of the Dragonfly Effect-and how they work together to produce colossal results * Features original case studies of global organizations like the Gap, Starbucks, Kiva, Nike, eBay, Facebook; and start-ups like Groupon and COOKPAD, showing how they achieve social good and customer loyalty * Leverage the power of design thinking and psychological research with practical strategies * Reveals how everyday people achieve unprecedented results-whether finding an almost impossible bone marrow match for a friend, raising millions for cancer research, or electing the current president of the United States The Dragonfly Effect shows that you don't need money or power to inspire seismic change.
(source: Nielsen Book Data)

• Foreword by Chip Heath, author of Made to Stick and Switch. Preface. Introduction: Why Reading This Book Is Worth the Investment. The Dragonfly Body The System That Keeps It Airborne. Wing
• 1: Focus: How to Hatch a Goal That Will Make an Impact. Wing
• 2: Grab Attention: How to Stick Out in an Overcrowded, Overmessaged, Noisy World. Wing
• 3: Engage: How to Make People Connect with Your Goal. Wing
• 4: Take Action: How to Empower Others, Enable Them and Cultivate a Movement. Onward and Upward You re Flying! Now What? Afterword by Dan Ariely, author of Predictably Irrational and The Upside of Irrationality. Notes. The Dragonfly Ecosystem. About the Authors. Index.
• (source: Nielsen Book Data)

Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal. Named for the only insect that is able to move in any direction when its four wings are working in concert, this book * Reveals the four "wings" of the Dragonfly Effect-and how they work together to produce colossal results * Features original case studies of global organizations like the Gap, Starbucks, Kiva, Nike, eBay, Facebook; and start-ups like Groupon and COOKPAD, showing how they achieve social good and customer loyalty * Leverage the power of design thinking and psychological research with practical strategies * Reveals how everyday people achieve unprecedented results-whether finding an almost impossible bone marrow match for a friend, raising millions for cancer research, or electing the current president of the United States The Dragonfly Effect shows that you don't need money or power to inspire seismic change.
(source: Nielsen Book Data)

• Foreword by Chip Heath, author of Made to Stick and Switch. Preface. Introduction: Why Reading This Book Is Worth the Investment. The Dragonfly Body The System That Keeps It Airborne. Wing
• 1: Focus: How to Hatch a Goal That Will Make an Impact. Wing
• 2: Grab Attention: How to Stick Out in an Overcrowded, Overmessaged, Noisy World. Wing
• 3: Engage: How to Make People Connect with Your Goal. Wing
• 4: Take Action: How to Empower Others, Enable Them and Cultivate a Movement. Onward and Upward You re Flying! Now What? Afterword by Dan Ariely, author of Predictably Irrational and The Upside of Irrationality. Notes. The Dragonfly Ecosystem. About the Authors. Index.
• (source: Nielsen Book Data)

Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal. Named for the only insect that is able to move in any direction when its four wings are working in concert, this book * Reveals the four "wings" of the Dragonfly Effect-and how they work together to produce colossal results * Features original case studies of global organizations like the Gap, Starbucks, Kiva, Nike, eBay, Facebook; and start-ups like Groupon and COOKPAD, showing how they achieve social good and customer loyalty * Leverage the power of design thinking and psychological research with practical strategies * Reveals how everyday people achieve unprecedented results-whether finding an almost impossible bone marrow match for a friend, raising millions for cancer research, or electing the current president of the United States The Dragonfly Effect shows that you don't need money or power to inspire seismic change.
(source: Nielsen Book Data)

• Preface
• Acknowledgment
• 1 Introduction
• 2 Information Centric Network (ICN)
• 3 Content Centric Network (CCN)
• 4 Future Aspects
• References
• Glossary.

This book introduces Content-Centric Networking (CCN), a networking paradigm that provides a simple and effective solution to the challenging demands of future wired and wireless communications. It provides an overview of the recent developments in the area of future internet technologies, bringing together the advancements that have been made in Information-Centric Networking (ICN) in general, with a focus on CCN. It begins with an introduction to the basics of CCN is followed by an overview of the current internet paradigm and its challenges. Next, an application perspective has been included, where the authors encompass the selected applications for CCN with recent refereed research and developments. These applications include Internet of Things (IoT), Smart Grid, Vehicular Ad hoc Networks (VANETs), and Wireless Sensor Networks (WSNs). The book is a useful reference source for practising researchers, and can be used as supporting material for undergraduate and graduate level courses in computer science and electrical engineering.

• Preface Introduction: The Black experience in cyberspace Guide to History Sites: Overview Best History Sites
• 1. General
• 2. Africa
• 3. Slave Trade
• 4. Slavery
• 5. Emancipation
• 6. Rural Life
• 7. Great Migrations
• 8. Urban Life
• 9. Deindustrialization Crisis
• 10. Information Society Guide to Society and Culture Sites: Overview
• 1. Family and Heritage
• 2. Health
• 3. Education
• 4. Food
• 5. Women
• 6. Politics and Civil Rights
• 7. Religion and the Church
• 8. Business
• 9. Labour
• 10. Science and Technology
• 11. Military
• 12. Law
• 13. Language and Literature
• 14. Music
• 15. Performing Arts
• 16. Visual and Applied Arts
• 17. Gays and Lesbians
• 18. Media
• 19. Sports
• 20. Internet communications.
• (source: Nielsen Book Data)

The World Wide Web is the greatest source of information used by students and teachers, media and library professionals, as well as the general public. There is so great a flow of information that it is necessary to have a tool for guiding one to the best and most reliable sources. This important new guide to the African American experience in cyberspace fills this need for people in all areas of Black Studies and Multiculturalism. There is no search engine list that can match the quality of sites to be found in this book. Alkalimat provides an easy to use directory to the very best websites that deal with the African American Experience. The first section covers every aspect of African American history, while a second section deals with a diverse set of topics covering society and culture. Each chapter has a brief essay, extensively annotation on the five best sites for each topic, and then a group of good sites and a short bibliography. This book is designed for a course at the high school or college level. This book should be kept near every home computer that people use to surf the web for Black content. Most people have found out that the major corporations and governments have been the dominant uploaders of information into cyberspace. This volume is different because it is a serious introduction to the full democratic use of the web. These websites will introduce people to the people who are serious about ending the digital divide because they are busy uploading information about the most excluded and marginalized people, the African American community. Many of these sites are being established by Black Studies academic programmes, as well as community based organizations and institutions.
(source: Nielsen Book Data)

• Vorwort
• Einleitung : das Ende der Unsichtbarkeit
• Identitätsspiele mit Kamera : das moderne Selbst in einer Ökonomie der Aufmerksamkeit
• Ein zeitgenössisches Gesellschaftsspiel : der Massenwettbewerb um soziale Identität
• Warum wir digitale Selbstporträts verschicken : die Blitzkarriere des Seine
• Wobei Menschen überall zuschauen sollen : kleines Panoptikum der Zeigelust
• Wie auch die Kulturprominenz das mediale Identitätsspiel genießt : Sphären der gehobenen Aufmerksamkeitsökonomie
• Ein Blick hinter die Kulissen : Authentizität als Edelware der Medienwelt
• Neugier : auf der Suche nach dem Menschen hinter der Medienfigur
• Rätsel : die Botschaft des Mediums im submedialen Raum
• Geheimnis : Exkurs über Realität in der Gegenwartskunst
• Hoffnung : wer die Büchse der Pandora öffnet
• Der kategorische Imperativ der Mediengesellschaft : ich werde gesehen, also bin ich!
• Mentaler Kapitalismus : Bewirtschafte deine Persönlichkeit!
• Demokratisierung des medialen Narzissmus : die Kamera liebt dich!
• Einladung auf die Schaubühnen der Lebenswelt : zeig uns, wer du bist!
• Big brother als Big mother : die Lust an öffentlicher Selbstdarstellung
• Sichtbarkeit für alle : das interaktive Fernsehen bittet auf die Schaubühnen der Lebenswelt
• Ein Dreieck des Begehrens : das Medium zwischen Darsteller und Publikum
• Der Untergang des Abendlandes : Kulturkritik im Modus des Ressentiments
• Die Verteidigung eines Medienprivilegs : im Verachtungsdiskurs der Eliten
• Das Zwischenmenschliche wird interessant : die soziale Dramaturgie von "Big Brother"
• Beachtung oder Überwachung : ein Dilemma der neuen Medienwelt
• Unverfälschtes Gruppenleben : eine Wohngemeinschaft unter Beobachtung
• Die Geburt von Kultfiguren der Spaßgesellschaft : das Medium in Hebammenfunktion
• Ein echtes Abenteuer unter freiem Himmel : der exotische Reiz des "Dschungelcamps"
• Mediale Auffrischungskur unter Stress : ich war mal ein Star, holt mich hier raus
• Ausweitung der Zielgruppe : mit Alt-Achtundsechzigern das gebildete Publikum ködern
• Bilanzen im Urwaldkampf : eine narzisstische Gewinn- und Verlustrechnung
• Hoffen auf Umweltresonanz : die unbewusste Kehrseite des Narzissmus
• Zwischen Innen und Außen : die Scharnierfunktion des Unbewussten
• Vom Trieb zur Beziehung : die relationale Wende der modernen Psychoanalyse
• Das Unbewusste ist kein Rebell : sondern ein sozialer Konformist
• Die vernetzte Seele : der entwicklungspsychologische Abschied von der Monadentheorie
• Im Spiegel des Anderen : ein Beziehungsmodell des Narzissmus
• Ich werde gesehen, also bin ich : eine moderne Identitätsformel
• Zwischen Selbst und Welt vermitteln : die schöpferische Funktion des Narzissmus
• Den Anderen betrachten, wie er mich betrachtet : die narzisstische Urszene
• Angreifen vor Publikum : Gewalt als demonstrative Machtinszenierung
• Morden im Rampenlicht : ein grandioses Selbst läuft Amok
• Das Phantasma von Unbesiegbarkeit und Unsterblichkeit : der Columbine-Effekt
• Der Täter ist keine Marionette, an der andere ziehen : das Schulmassaker von Erfurt
• Allmacht, Vorphantasie, Nachruhm : die performative Selbsterschaffung im Gewaltakt
• Anpassungsverweigerung, Freiheitspathos, Mordlust : eine Blaupause sozialrebellischer Gewalt
• Weder von innen noch von außen : Vernichtungswut entsteht zwischen den Menschen
• Eine fatale Beziehungsstörung : soziale Metamorphosen des Todestriebs
• Ein großartiges Gefühl : von der Ursachenforschung zur Phänomenologie der Gewalt
• Täter, Opfer, Publikum : zur Dreiecksstruktur zeitgenössischer Gewalt
• Die Krieger des Guten : Über das Töten im Namen höherer Moral
• Gruppengewalt : wie unauffällige Menschen zu Massenmördern werden
• Kunstwerke des Bösen : zur medialen Inszenierung des religiösen Terrors
• Die Welt als Ganzheit : mentale Verwandtschaftsbeziehungen zwischen totalitären Massenbewegungen
• Eine Kultur der Niederlage und die Figur des radikalen Verlierers
• Verbindungen zur Welt knüpfen : die zeitgenössische Psyche als soziale Netzwerkerin
• Die menschliche Seele : ein kompliziertes Beziehungsorgan
• Damit das Ich nicht aus der Welt fällt : die Integrationsaufgabe der Psyche
• Soziale Resonanz : ein seelisches Bindemittel der ersten Stunde
• Sichtbarkeit gegen Unsichtbarkeit : eine Paradoxie des Seelenlebens
• Strukturwandel der Öffentlichkeit : die Flucht aus der sozialen Anonymität
• Kolonialisierung oder Befreiung : die Modernisierung der Lebenswelt
• Niedergang oder Fortschritt : wie das Neue verkannt wird
• Zwang oder Lust : das Bedürfnis nach Selbstdarstellung
• Entdeckung oder Erfindung : die Avantgarde der Internetpioniere
• Ein zeitgemäßer Persönlichkeitstyp : das exzentrische Selbst als moderner Sozialcharakter
• Eine Wende in der Generationendynamik : die Umkehrung des Ödipuskomplexes
• Ein Ende des seelischen Heldentums : auf dem Weg zur postheroischen Persönlichkeit
• Exzentrik im Profi-sport : Exkurs zur Modernisierung des Fußballs
• Aus sich herausgehen : um der Welt zu zeigen, was in einem steckt
• Literatur
• Nachwort
• Danksagung
• Personenregister
• Sachregister.

• 1. Introduction: Infoglut and Clutter-Cutting
• 2. Intelligence Glut: Policing, Security, and Predictive Analytics
• 3. Emotional Glut: Opinion Mining and Sentiment Analysis
• 4. Future Glut: Marketocracy
• 5. Glut Instinct: Body Language and Visceral Literacy
• 6. Neuro-Glut: Marketing to the Brain
• 7. Theory Glut: From Critique to Conspiracy
• 8. Cutting Through the Glut: Knowledge Small Enough to Know.
• (source: Nielsen Book Data)

Today, more mediated information is available to more people than at any other time in human history. New and revitalized sense-making strategies multiply in response to the challenges of "cutting through the clutter" of competing narratives and taming the avalanche of information. Data miners, "sentiment analysts, " and decision markets offer to help bodies of data "speak for themselves"-making sense of their own patterns so we don't have to. Neuromarketers and body language experts promise to peer behind people's words to see what their brains are really thinking and feeling. New forms of information processing promise to displace the need for expertise and even comprehension-at least for those with access to the data. Infoglut explores the connections between these wide-ranging sense-making strategies for an era of information overload and "big data, " and the new forms of control they enable. Andrejevic critiques the popular embrace of deconstructive debunkery, calling into question the post-truth, post-narrative, and post-comprehension politics it underwrites, and tracing a way beyond them.
(source: Nielsen Book Data)