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Book
xxxiii, 398 pages : illustrations ; 24 cm
  • 1. Linguistic Anthropology. 2. Language and Culture. 3. The Sounds of Language. 4. Words and Sentences. 5. Sign Language and Nonverbal Communication. 6. Language in Action. 7. Writing and Literacy. 8. How and When is Language Possible? 9. Change and Choice. 10. Doing Linguistic Anthropology.
  • (source: Nielsen Book Data)9781337571005 20180319
Learn the methodology, skills, techniques, tools and applications of Linguistic Anthropology with THE ANTHROPOLOGY OF LANGUAGE: AN INTRODUCTION TO LINGUISTIC ANTHROPOLOGY. This highly readable introductory text emphasizes the kinds of intriguing questions that anthropologists ask about language. The fourth edition brings together the key areas of linguistic anthropology, addressing issues of power, race, gender and class throughout. "In the Field" vignettes draw you into the chapter material and are culled from authors Ottenheimer and Pine's own experiences, among others. Other features--"Doing Linguistic Anthropology" and "Cross-Language Miscommunication"--describe some of the real-life applications of concepts discussed in the text, helping you cement your understanding of the concepts and their relevance.
(source: Nielsen Book Data)9781337571005 20180319
Green Library
Book
167 pages : illustrations ; 23 cm
  • Chapter 1: Mass Communication What Is Mass Communication? Theories of Mass Communication Mass Communication Methods Mass Communication in Society Trends in Mass Communication Skills Chapter 2: Advertising and Marketing What Is Advertising? Marketing Careers in Advertising and Marketing Insider Insight: Tonya Hottmann, Director of Marketing Advertising and Marketing Jobs: By the Numbers Skills Needed for Advertising and Marketing Advertising and Marketing Vocabulary Job Search Terms Chapter 3: Public Relations What Is Public Relations? History of Public Relations Public Relations Today Careers in Public Relations Public Relations Duties Insider Insight: Evan S. K. Sullivan, APR, Director of Public Relations (Agency) Insider Insight: Alexandra Sabbag, Founder and Principal Insider Insight: Erin Spain, Communications Director Public Relations Jobs: By the Numbers Skills Needed for Public Relations Job Search Terms Chapter 4: Journalism What Is Journalism? History of Journalism Journalism Today Careers in Journalism Insider Insight: Natalie Brunell, Television News Reporter Insider Insight: Katey McFarlan, Blogger Insider Insight: Lee Wolverton, Managing Editor Journalism Jobs: By the Numbers Skills Needed for Journalism Job Search Terms Chapter 5: Mass Communication Careers in Business What Is Business? The Role of Mass Communication in Business Mass Communication Careers in Business Insider Insight: Keri Gavin, Director of Host Relations and Customized Training Insider Insight: Megan Sommer, Corporate Recruiter Mass Communication Careers in Business: By the Numbers Skills Needed for Mass Communication Chapter 6: Publishing What Is Publishing? History Today's Trends Careers in Publishing Career Domains Insider Insight: Paddy Calistro, President and CEO Insider Insight: Moira Kerrigan, Associate Director of Marketing Insider Insight: Jen Brady, Advertising Associate Publishing Jobs: By the Numbers Skills Needed for Publishing Chapter 7: Telecommunications and Visual Communication What Is Telecommunications? Careers in Telecommunications Insider Insight: Dutch Wargo, Cameraman Skills Needed for Telecommunications Job Search Terms What Is Visual Communication? Careers in Visual Communication Insider Insight: Katie Dolciato, Associate Art Director Skills Needed for Visual Communication What Is Public Administration? Job Search Terms Telecommunications and Visual Communication Jobs: By the Numbers Chapter 8: Public Administration What Is Public Administration? Careers in Public Administration Insider Insight: Jim Norris, Village Manager Insider Insight: Michael Crotty, Assistant Village Manager/Director of Human Resources Public Administration Jobs: By the Numbers Skills Needed for Public Administration Job Search Terms Chapter 9: Nonprofits What Are Nonprofits? Careers in Nonprofits Insider Insight: Emily Anderly, Fund-Raising Director Insider Insight: Linda J. Smith, Marketing Director Nonprofit Jobs: By the Numbers Skills Needed for Nonprofits Job Search Terms Chapter 10: Skills Hard Skills Soft Skills Interpersonal Skills Personality Conclusion Chapter 11: Preparation Personal Branding Online Presence Portfolios Chapter 12: Experience Internships Volunteer Work Course Projects Part-Time Work Closing Tips for Experience Chapter 13: Searching and Applying for Jobs Job Searching Job Applications Conclusion Chapter 14: Interviewing Preparation Execution Follow-Up Chapter 15: Career Success Strategies Adjustment and Assimilation Continued Learning Mentoring References Index About the Author.
  • (source: Nielsen Book Data)9781506360928 20180828
Careers in Media and Communication is a practical resource that prepares students for a range of careers and provides them with the skills they will need to compete in a changing job market. Drawing from years of professional experience, author Stephanie A. Smith guides the reader through the trends and processes of identifying, finding and obtaining a job in mass communication. The text outlines the daily lives of professionals in the field and offers an insight into the training and experience that managers seek.
(source: Nielsen Book Data)9781506360928 20180828
Green Library
Book
xv, 171 pages : illustrations ; 25 cm
  • Preface: The texture of civic life 1. Civic currency Rethinking the terms of engagement 2. Civic media: Voice, agency and disruption 3. Connective media, connection action 4. Civic currency and media genres 5. Mapping media literacies to civics 6. Human connectedness in digital culture 7. Afterward: The future of civic participation in democracy.
  • (source: Nielsen Book Data)9781138695825 20181022
Civic life today is mediated. Communities small and large are now using connective platforms to share information, engage in local issues, facilitate vibrant debate, and advocate for social causes. In this timely book, Paul Mihailidis explores the texture of daily engagement in civic life, and the resources-human, technological, and practical-that citizens employ when engaging in civic actions for positive social impact. In addition to examining the daily civic actions that are embedded in media and digital literacies and human connectedness, Mihailidis outlines a model for empowering young citizens to use media to meaningfully engage in daily life.
(source: Nielsen Book Data)9781138695825 20181022
SAL3 (off-campus storage)
Book
147 pages : illustrations ; 22 cm
  • Chapter 1: Introduction to News Literacy Chapter 2: Strengths and Vulnerabilities of the News Chapter 3: Does the News Always Give Us the "Truth"? Chapter 4: Verification (or How Do We Know?) Chapter 5: What Makes the News Different (and Does It Matter?) Chapter 6: Can the News be "Fair and Balanced"? Chapter 7: "Who's Biased Now? Not Me!" Chapter 8: What's News? Who Decides? Chapter 9: Framing and Deconstructing the News Chapter 10: Sources: Credible and Incredible Chapter 11: News Literacy in a Time of "Fake News" Chapter 12: Why News Literacy? Why Now?
  • (source: Nielsen Book Data)9781138492592 20180917
In an era of "fake news" and a seemingly insurmountable influx of data on the Internet, it is critical for both journalists and citizens to understand the digital media we consume daily. This introductory textbook gives students the tools they need to think critically about the news, and to see reliable news as an essential aspect of what it means to be an informed citizen in a democracy. After reading this text, students will be able to: Analyze key elements of news reports by weighing evidence, evaluating sources, noting context and transparency to judge reliability. Distinguish among journalism, informed opinion and unsupported opinions. Identify and distinguish between news media bias and audience bias. Use examples from the daily news media to show critical thinking about civic engagement. Develop a skeptical and engaged approach to social media and digital technology.
(source: Nielsen Book Data)9781138492592 20180917
Green Library
Book
ix, 275 pages ; 23 cm
Green Library
Book
xii, 310 pages : illustrations ; 22 cm
Green Library
Book
87 pages ; 26 cm
  • Chapter 1. Audience-Centric Media Chapter 2. Being Accurate, Relying on the Facts Chapter 3. Grammar, Style and Language Basics Chapter 4. Basic Writing Chapter 5. Interviewing Chapter 6. Writing on the Web Chapter 7. Social Media Chapter 8. Law and Ethics Chapter 9. Reporting: The Basics and Beyond Chapter 10. Writing for Traditional Print News Products Chapter 11. Writing for Broadcast Chapter 12. Public Relations Chapter 13. Advertising Chapter 14. Marketing Answer Key.
  • (source: Nielsen Book Data)9781544338101 20181008
Exercises in Media Writing offers you multiple opportunities to practice your writing skills in-class or as take-home assignments. Each chapter includes review questions and writing-prompt activities to help you master the concepts and skills presented in Vincent F. Filak's second edition of Dynamics of Media Writing. Additional exercises built around the unique demands of online newswriting will prepare you to meet the demands of a changing media landscape. Key Features: Review Questions help you recall and master core chapter concepts Writing Exercises enable you to recall and demonstrate your understanding of various elements found in each chapter in Dynamics of Media Writing, Second Edition.
(source: Nielsen Book Data)9781544338101 20181008
Green Library
Book
xvi, 475, A-1 to A-7, E-1 to E-24, C-1, I-1 to I-28 pagings : illustrations ; 26 cm.
  • Overview
  • Interpersonal communication
  • Group and public communication
  • Mass communication
  • Cultural context
  • Integration.
"A Balanced Approach to Theory Selection. We've written A First Look for students who have no background in communication theory. It's designed for undergraduates enrolled in an entry-level course, regardless of the students' classification. The trend in the field is to offer students a broad introduction to theory relatively early in their program. But if a department chooses to offer its first theory course on the junior or senior level, the course will still be the students' first comprehensive look at theory, so the book will meet them where they are"-- Provided by publisher.
SAL3 (off-campus storage)
Book
xiv, 190 pages : illustrations ; 23 cm
  • Table of Contents The Hidden Transition Convenient Myths The End of Schooling The Rhetoric of Student Writing Common Ground Evolving Forms and Expectations Simulation and Frames of Reference Performance and Process Motivations and Standards The Rhetoric of Graduate and Professional Writing Turning Points Forms, Frames, and Movement: Where do we begin and, from there, where do we go? The Scope and Scale of a Dissertation Conceptual Balance Interdisciplinary Reference Frames Relations with Advisors Getting the Work Done Disillusionment Productive Use of Time: The behavioral consensus What Could Possibly Go Wrong? Draft Management The Social Dimensions of Scholarship Writing Blocks What is a Writing Block? Why do Blocks Occur? Analysis, Resistance, and Release A Note to International Students Looking Ahead.
  • (source: Nielsen Book Data)9781138569447 20181001
From Student to Scholar guides graduate students through the "hidden" developmental transition required in writing a dissertation and moving beyond, to become a successful scholar. Identifying common rhetorical challenges across disciplines, author Hjortshoj explains how to accommodate evolving audiences, motivations, standards, writing processes, and timelines. One full chapter is devoted to "writing blocks, " and another offers advice to international students who are non-native speakers of English. The text also offers advice for managing relations with advisors and preparing for the diverse careers that PhDs, trained primarily as research specialists, actually enter. On the basis of more than thirty years of consultations with graduate students, this volume is an important addition to graduate thesis seminars and composition courses, as well as an invaluable reference for writing centers, workshops, and learning support centers.
(source: Nielsen Book Data)9781138569447 20181001
Education Library (Cubberley)
Book
96 p. ; 24 cm.
SAL3 (off-campus storage)
Book
xv, 282 pages : illustrations, maps ; 23 cm
  • Table of Contents Unit 1 - Immigration and the Emergence of Hispanic Periodicals in the U.S. Chapter 1: Waves of Migration: A Brief History of the Hispanic/LatinX Presence in the U.S. Chapter 2: Paving the Way: Hispanic Newspapers in the U.S. before World War II Chapter 3: Extra! Extra! Bold, Vibrant and Punchy: Hispanic Newspapers in the U.S. Since World War II, From Print to the Digital Age Unit 2 - Hispanic and LatinX Artists in Media Chapter 4: Hollywood's Bronze Screen: Hispanics and Latinos in U.S. Films Chapter 5: El Ritmo Latino: Hispanic/LatinX Music Influences in the U.S. Chapter 6: Hispanic/LatinX Art in the U.S.: Past and Present Unit 3 - The LatinX Impact on Electronic and Digital Media Chapter 7: From Grassroots to Big Business: The Emergence and Development of Hispanic/LatinX Radio in the U.S. Chapter 8: From Radio Stations to Television Networks: The Evolution of Spanish-Language Broadcasting in the U.S. Chapter 9: Connecting with `Mi Gente': Hispanic/LatinX Influencers, Entrepreneurs and Consumers Online Unit 4 - Reaching Hispanic/LatinX Audiences Chapter 10: The Hispanic/LatinX Audience: Mobile, Social, and Traditional Media Use Chapter 11: Tapping into Hispanic/LatinX Buying Power: An Overview of Hispanic Marketing and Advertising in the U.S. Chapter 12: Don't Forget the Brasileiros: Reaching the Brazilian Audience Unit 5 - Management, Diversity and Language Chapter 13: Behind the Scenes: Decision Makers in the Growing Hispanic/LatinX Media Market Chapter 14: Representations of `La Raza': Stereotypes, Gender Issues and the Impact of Images in Media Chapter 15: Linguistic Diversity in Hispanic/LatinX Media: Leveraging Your Skills.
  • (source: Nielsen Book Data)9781138240308 20180820
LatinX Voices is the first undergraduate textbook that includes an overview of Hispanic/LatinX Media in the U.S. and gives readers an understanding of how media in the United States has transformed around this audience. Based on the authors' professional and research experience, and teaching broadcast media courses in the classroom, this text covers the evolving industry and offers perspective on topics related to Latin-American areas of interest. With professional testimonials from those who have left their mark in print, radio, television, film and new media, this collection of chapters brings together expert voices in Hispanic/LatinX media from across the U.S., and explains the impact of this population on the media industry today.
(source: Nielsen Book Data)9781138240308 20180820
Green Library
Book
xi, 178 pages : color illustrations ; 22 cm
  • 1. Beginnings - How to Read Arabic Literature Online?.- 2. Style and Media Make-Up of Digital Literature.- 3. Socio-Political Expressions Through Language and Narration.- 4. Participatory Culture, Interaction, and Web 2.0.- 5. Who Are the Actors? Portrayal of Heroes.- 6. Challenges of Online Distribution.- 7. Concluding Thoughts.
  • (source: Nielsen Book Data)9783319768151 20180910
During the 2000's, online literature in Arabic language was popular among a larger readership. Writings on subjects dealing with politics, globalization, and social matters gained are well-received. While mapping the genre, this monograph shows literary developments in print and digital during these peak years to provide a historical context for the material. Online literary culture is linked to social, economic, and political developments within the last two decades. This book presents the differences between online and print literature as it relates to writer-readership interaction, literary quality, language and style, critical reception, and circulation. The geographic location of the analysis focuses on Gulf countries featuring a comparative study of Egypt and Lebanon.
(source: Nielsen Book Data)9783319768151 20180910
Green Library
SAL3 (off-campus storage)
Book
xii, 216 pages, 8 unnumbered pages of plates : illustrations (some color) ; 24 cm.
  • Acknowledgments ix Introduction. Sublime Abjection 1 1. Other Desires: Ana Mendieta's Abject Imaginings 25 2. Phantom Assholes: Asco's Affective Vortex 57 3. Of Betties Decorous and Abject: Ugly Betty's America la fea and Nao Bustamante's America la bella 89 4. Arriving at Apostasy: Performative Testimonies of Ambivalent Belonging 131 Conclusion. Abject Embodiment 161 Notes 167 Bibliography 193 Index 209.
  • (source: Nielsen Book Data)9780822370789 20180530
In Abject Performances Leticia Alvarado draws out the irreverent, disruptive aesthetic strategies used by Latino artists and cultural producers who shun standards of respectability that are typically used to conjure concrete minority identities. In place of works imbued with pride, redemption, or celebration, artists such as Ana Mendieta, Nao Bustamante, and the Chicano art collective known as Asco employ negative affects-shame, disgust, and unbelonging-to capture experiences that lie at the edge of the mainstream, inspirational Latino-centered social justice struggles. Drawing from a diverse expressive archive that ranges from performance art to performative testimonies of personal faith-based subjection, Alvarado illuminates modes of community formation and social critique defined by a refusal of identitarian coherence that nonetheless coalesce into Latino affiliation and possibility.
(source: Nielsen Book Data)9780822370789 20180530
Green Library
Book
xx, 255 pages : illustrations ; 24 cm
Actionable Media illuminates the new wave of digital communication and culture emerging from the rise of ubiquitous computing.
(source: Nielsen Book Data)9780190678074 20171227
Green Library
Book
xv, 218 pages : illustrations (some color) ; 24 cm.
  • Preface
  • Abbreviations
  • List of tables
  • List of figures
  • Introduction
  • Languages as adaptive systems
  • The ontogenetic level : individual speakers
  • The glossogenetic level : formation of dialects and languages
  • The phylogenetic level : language evolution
  • The saltational account
  • The gradual account
  • Cultural evolution : beyond biological transmission
  • Summary
  • Language change and population structure
  • Populations and languages
  • Population drift
  • Language genealogy
  • A note on "internal" and "external" factors of change
  • Description, grouping, and explanation
  • Summary
  • Lexical diversity across languages of the world
  • Introduction
  • Sampling from languages : parallel corpora
  • Theoretical preliminaries : type and token frequencies
  • Word entropy
  • Information, meaning, and natural language
  • Estimation methods
  • Word entropies for 1217 languages
  • Summary
  • Descriptive factors : language "internal" effects
  • Writing systems and scripts
  • Scripts and unigram entropies
  • Word-formation
  • Analytic, synthetic and polysynthetic languages
  • Isolating, agglutinative and fusional languages
  • Entropy share and cross-linguistic entropy variance
  • Inflectional morphology
  • Derivation, compounds, contractions, and clitics
  • Tone
  • Register and style
  • Summary
  • Explanatory factors : language "External" effects
  • Population size
  • Adult learner percentages
  • Language status
  • Summary
  • Grouping factors : language families and areas
  • Unigram entropy by family
  • Unigram entropy by area
  • Global patterns of entropy
  • Latitude : the Low-Entropy-Belt
  • Altitude : "high" entropy
  • Summary
  • Predicting lexical diversity : statistical models
  • Multiple regression : combining explanatory factors
  • Mixed-effects regression : controlling for non-independence
  • Visualization by family
  • Visualization by area
  • Visualization by corpus
  • Summary
  • Explaining diversity : multiple factors interacting
  • Explanation and grouping
  • Simpson's paradox in language typology
  • Lexical diversity through time
  • Multiple factor model
  • Summary
  • Further problems and caveats
  • Language learning and lexical diversity
  • Learnability vs. expressivity
  • Learning in children and adults
  • Esoteric and exoteric linguistic niches
  • Small-scale multilingualism
  • Are children better learners than adults?
  • Learner age and exposure
  • A note on grammaticalization
  • Beyond words
  • Complexity trade-offs and equi-complexity
  • Entropy at different levels of language structure
  • Summary
  • Conclusions : universality and diversity
  • Advanced entropy estimators
  • Multiple regression assumptions
  • Mixed-effects regression assumptions
  • Bibliography
  • Index.
Languages carry information. To fulfil this purpose, they employ a multitude of coding strategies. This book explores a core property of linguistic coding - called lexical diversity. Parallel text corpora of overall more than 1800 texts written in more than 1200 languages are the basis for computational analyses. Different measures of lexical diversity are discussed and tested, and Shannon's measure of uncertainty - the entropy - is chosen to assess differences in the distributions of words. To further explain this variation, a range of descriptive, explanatory, and grouping factors are considered in a series of statistical models. The first category includes writing systems, word-formation patterns, registers and styles. The second category includes population size, non-native speaker proportions and language status. Grouping factors further elicit whether the results extrapolate across - or are limited to - specific language families and areas. This account marries information-theoretic methods with a complex systems framework, illustrating how languages adapt to the varying needs of their users. It sheds light on the puzzling diversity of human languages in a quantitative, data driven and reproducible manner.
(source: Nielsen Book Data)9783110557770 20180917
Green Library
Book
xv, 255 pages : color illustrations ; 22 cm
  • Chapter 1. Introduction.- Section I. Social and Advertising Media.- Chapter 2. Functions of urban and Youth language in the new media: The Case of Sheng in Kenya-- Fridah Kanana Erastus and Hildah Kebeya.- Chapter 3. View on the Updating of Nouchi Lexicon and Expressions-- Akissi Beatrice Boutin and Jean-Claude Dodo.- Chapter 4. Social media as an extension of, and negotiation space for, a community of practice: a comparison of Nouchi and Tsotsitaal-- Roland Raoul Kouassi and Ellen Hurst.- Chapter 5. The Use of Addressing Terms in Social Media: The Case of Cameroonian Youth Practices-- Augustin E. Ebongue.- Chapter 6. The Impact of Youth Language on Linguistic Landscapes in Kenya and Tanzania-- Leonard Muaka.- Chapter 7. Creative Use of Urban Youth Language in Advertisements: A Case of Mixing Codes-- Edinah Gesare Mose and Orpha Bonareri Ombati.- Section 2. Music, Performance Poetry and Video.- Chapter 8. Plurality, translingual splinters and music-modality in Nigerian youth languages-- Lasisi Adeiza Isiaka.- Chapter 9. Contestant Hybridities African urban youth language in Nigerian music and social media-- Taiwo Oloruntoba-Oju.- Chapter 10. Linguistic (and non-linguistic) Influences on Urban Performance Poetry in South African Contemporary Youth Culture-- Unathi Nopece.- Chapter 11. Slangs in Yoruba Home Videos: A Morpho-Pragmatic Analysis-- Asiru Hameed Tunde.
  • (source: Nielsen Book Data)9783319645612 20180508
This book showcases current research on language in new media, the performing arts and music in Africa, emphasising the role that youth play in language change and development. The authors demonstrate how the efforts of young people to throw off old colonial languages and create new local ones has become a site of language creativity. Analysing the language of `new media', including social media, print media and new media technologies, and of creative arts such as performance poetry, hip-hop and rap, they use empirical research from such diverse countries as Cameroon, Nigeria, Kenya, the Ivory Coast and South Africa. This original edited collection will appeal to students and scholars of African sociolinguistics, particularly in the light of the rapidly changing globalized context in which we live.
(source: Nielsen Book Data)9783319645612 20180508
Green Library
Book
x, 176 pages : illustrations ; 24 cm
  • List of Figures Acknowledgments Introduction: Togetherness and Time Chapter 1: Media temporalities: An introduction to the media philosophical approach Chapter 2: Media Aesthetics Chapter 3: Post-Historical Scenes Chapter 4: The Radical Cutting of Experimental Television Chapter 5: Time and Contemporary Television Conclusion Index.
  • (source: Nielsen Book Data)9781474293099 20180618
In Against Transmission Barker rethinks the history of audio-visual media as a history of analytical instruments. Rather than viewing media history as the commonly told story of synthetic media (media that make a new whole from connecting separate parts), by focusing on the analytical function of mediation Against Transmission is able to focus on the way that media that have historically been used to count, measure and analyse experience still continue to provide the condition for contemporary life. By studying the engineering of transmission, transduction and storage through the prism of process philosophy, the book interrogates how the understanding of media-as-machine may offer new ways to describe a particular phenomenological relationship to the world, asking: what can the hardware of machines that segment information into very small elements tell us about experiences of time, memory and history? This book offers both a detailed and radical investigation of the technical architecture of media such as television, computers, cameras, and cinematography. It achieves this through in-depth archive research into the history of the development of media technology, combined with innovative readings of key concepts from philosophers of media such as Harold A. Innis, Marshall McLuhan, Friedrich Kittler, Siegfried Zielinski and Wolfgang Ernst. Teaming philosophical inquiry with thorough technical and historical analysis, in a broad range of international case studies, from early experimental cinema and television to contemporary media art and innovative hardware developments, Barker shows how the technical discoveries made in these contexts have engineered the experiences of time in contemporary media culture.
(source: Nielsen Book Data)9781474293099 20180618
Green Library
Book
pages cm.
Green Library
Book
iii, 154 pages ; 25 cm.
Green Library