• Reach beyond the best
• The fundamentals of market-creating strategy
• The mind of a blue ocean strategist
• Humanness, confidence, and creative competence
• Step one: Getting started
• Choosing the right place to start
• Constructing the right blue ocean team
• Step two: Understand where you are now
• Getting clear about the current state of play
• Step three: Imagine where you could be
• Uncovering the hidden pain points that limit the size of your industry
• Discovering an ocean of noncustomers
• Step four: Find how you get there
• Reconstructing market boundaries, systematically
• Developing alternative blue ocean opportunities
• Step five: Make your move
• Selecting your blue ocean move and conducting rapid market tests
• Finalizing and launching your blue ocean move
• Epilogue: A national blue ocean shift in action.

Following up on 2015's Blue Ocean Strategy, Drs. W. Chan Kim and Renée Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth. They guide you step-by-step through taking your organization from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools, Kim and Mauborgne deliver a guide to shift yourself, your team, or your organization to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth. Whether you are a cash-strapped startup or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process.

• Introduction: women who work: rewriting the rules for success
• Dream big: identify your passions to create a life you'll love
• Make your mark: become a world-class communicator, colleague and networker
• Stake your claim: maximize your influence at work
• Work smarter, not harder: boost your productivity to make time for what matters most
• Tip the scale: letting go of balance to create a life you'll love
• Lead with purpose: changing the conversation around women and work.

• The iron triangle
• Jack magic
• From student to teacher
• Hope and coming to America
• China is coming on
• Bubble and birth
• Backers : Goldman and SoftBank
• Burst and back to China
• Born again : Taobao and the humiliation of eBay
• Yahoo's billion-dollar bet
• Growing pains
• Icon or Icarus?

Traces the founding of Alibaba, the world's second largest Internet company, by an English teacher from humble origins, drawing on exclusive interviews to explore how the company and Jack Ma have become icons and leading employers in China's booming private sector.

• Clouds and dirt
• Starting out
• Education
• Family business
• Parenting
• Hustle
• Content and context
• Jabs and right hooks
• The platforms
• Facebook ads
• Influencer marketing
• Stop with the excuses!
• Gratitude
• Leadership
• Management
• Investing
• Self-awareness
• GaryVee's guide to public speaking without shitting your pants
• Music
• Sports
• Wine
• The personal, the random, and the weird
• Question of the day
• A few words from the rest of the cast
• The #AskGaryVee show prop-word puzzle!

An entrepreneur known for The #AskGaryVee Show on YouTube showcases the most useful and interesting questions he has received. Distilling and expanding on the podcast's most urgent and evergreen themes, Gary presents advice on marketing, social media, entrepreneurship, and everything else you've been afraid to ask but are dying to know. Gary gives insights and information on everything from effectively using Twitter to launching a small business, hiring superstars to creating a personal brand, launching products effectively to staying healthy -- and even buying wine.

"From Tim Wu, author of the award-winning The Master Switch and who coined the phrase "net neutrality"--a revelatory look at the rise of "attention harvesting," and its transformative effect on our society and our selves. Attention merchant: an industrial-scale harvester of human attention. A firm whose business model is the mass capture of attention for resale to advertisers. In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials and other efforts to harvest our attention. Over the last century, few times or spaces have remained uncultivated by the "attention merchants," contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this is not simply the byproduct of recent inventions but the end result of more than a century's growth and expansion in the industries that feed on human attention. From the pre-Madison Avenue birth of advertising to TV's golden age to our present age of radically individualized choices, the business model of "attention merchants" has always been the same. He describes the revolts that have risen against these relentless attempts to influence our consumption, from the remote control to FDA regulations to Apple's ad-blocking OS. But he makes clear that attention merchants grow ever-new heads, and their means of harvesting our attention have given rise to the defining industries of our time, changing our nature--cognitive, social, and otherwise--in ways unimaginable even a generation ago"-- Provided by publisher.
"From Tim Wu, author of award-winning The Master Switch, and who coined the phrase "net neutrality"--a revelatory look at the rise of "attention harvesting," and its transformative effect on our society and our selves"-- Provided by publisher.

• Introduction: life by design
• Start where you are
• Building a compass
• Wayfinding
• Getting unstuck
• Design your lives
• Prototyping
• How not to get a job
• Designing your dream job
• Choosing happiness
• Failure immunity
• Building a team
• Conclusion: a well designed life.

• Rules of the Feminist Fight Club
• Prepare for battle
• The FFC Womanifesto
• Know the enemy
• Know thyself
• Booby traps
• Get your speak on
• F you, pay me
• WWJD : what would Josh do?
• Join the Feminist Fight Club
• Rebel girls : FFCs through history
• A space for battle notes.

"Part manual, part womanifesto, Feminist Fight Club is a hilarious yet incisive guide to navigating subtle sexism at work, providing real-life career advice and humorous reinforcement for a new generation of professional women"-- Provided by publisher.

"In How to Have a Good Day, Caroline Webb, business consultant and former partner at powerhouse McKinsey and Co., brings together the findings on behavioral economics and neuroscience--subjects that have led to dozens of bestselling books over the last decade--to show us how we can use these revolutionary new findings to improve how we work. Organized around seven factors that determine whether we have a good day at work, Webb offers us specific tools that we can use based on what we now know about how our brains work, and she shows us how we can incorporate them into our conversations, meetings, and projects in a way that will increase productivity, confidence, and enjoyment. Filled with stories of people who have used the insights Webb reveals to improve the quality of their decision-making and work lives, and drawing on cutting-edge ideas from the latest research in neuroscience and psychology, How to Have a Good Day is the book people wanted to read when they finished Blink and Thinking Fast and Slow, and were looking for practical ways to apply the new insights they had learned to their own lives and careers. From the time we wake up, Webb reveals the tools and practices that will help us to set our direction and priorities, organize our time, do our best work, adapt to uncertainty, make better decisions, improve our conversations, unleash productivity, and sustain our energy. In essence, she offers us a Good Day playbook, showing us how to sharpen our minds and increase our confidence so that we make sustained progress, resist our tendency to procrastinate, resolve conflict, and maintain control of our day and bounce back from the inevitable setbacks"-- Provided by publisher.
"In How to Have a Good Day, Caroline Webb, business consultant and former partner at powerhouse McKinsey and Co., brings together the findings on behavioral economics and neuroscience--subjects that have led to dozens of bestselling books over the last decade--to show us how we can use these revolutionary new findings to improve how we work. Organized around seven factors that determine whether we have a good day at work, Webb offers us specific tools that we can use based on what we now know about how our brains work, and she shows us how we can incorporate them into our conversations, meetings, and projects in a way that will increase productivity, confidence, and enjoyment"-- Provided by publisher.

"Starting on the first day you got paid to scoop ice cream or restock shelves, you've had the chance to develop the four elements all great careers have in common: relationships, skills, character, and hustle. You already have each of those, to one degree or another. Now it's time to amplify them and apply them in a new way, creating a Career Savings Account"--Amazon.com.

• Taking the grind out of the game
• Getting whacked and getting better
• You gotta have growth
• Globalization : it's complicated
• Fear of finance, no more
• What to make of marketing
• Crisis management : welcome to the coliseum
• Leadership 2.0
• Building a wow team
• Geniuses, tramps, and thieves
• It's about you
• What should I do with my life?
• Getting unstuck
• It ain't over til it's over.

• Why things catch on
• Social currency
• Triggers
• Emotion
• Public
• Practical value
• Stories.

"The summa of one of the greatest minds in management theory, this book shows readers how to succeed and wield power in the real world"-- Provided by publisher.

Explains how conversational style influences human behavior and the level of success individuals achieve in every area of their lives.
(source: Nielsen Book Data)