[Stanford, CA : Stanford University, Graduate School of Business, 2008]
Video — 1 videocassette (ca. 58 min.) : sd., col. ; 1/2 in.
Carlos Brito, CEO of the Belgium-based company InBev, the world's second-largest brewer, addressing a GSB audience, explains that developing a cohesive corporate culture that trains leaders from the ground up, and rewards strong performers based on merit, is an important ingredient in its financial success.