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School-community relations / Douglas J. Fiore.

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Author/Creator:
Fiore, Douglas J., 1966-
Language:
English.
Publication date:
2011
Imprint:
3rd ed. - Larchmont, NY : Eye on Education, c2011.
Format:
  • Book
  • xix, 300 p. : ill. ; 27 cm.
Bibliography:
Includes bibliographical references (p. 291-294) and index.
Contents:
  • Paying attention to public opinion
  • Reading the pulse of the community
  • Establishing everybody's role
  • Communicating effectively : everybody's job
  • Opening up your internal publics
  • Embracing your external publics
  • Improving media relations
  • Putting it all on paper
  • Communication in an electronic era
  • Following and being followed : social networks, tweets, and other updates
  • Saying what you mean : meaning what you say
  • In crisis situations you must have a plan
  • Three opportunities to shine
  • Evaluating effectiveness and building confidence-the future.
Subjects:
ISBN:
9781596671614
1596671610

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