Oxford ; New York : Oxford University Press ; Walton Hill, Milton Keynes [U.K.] : Open University, 2009.
xxii, 288 p., 2 p. of plates : ill. (some col.) ; 25 cm.
Includes bibliographical references and index.
SECTION 1 - ENGAGING WITH PUBLIC ENGAGEMENT-- 1.1 Moving forwards or in circles? Science communication and scientific governance in an age of innovation-- 1.2 The new politics of public engagement with science?-- 1.3 (In)authentic sciences and (im)partial publics: (re)constructing the science outreach and public engagement agenda-- SECTION 2 - RESEARCHING PUBLIC ENGAGEMENT-- 2.1 Investigating science communication to inform science outreach and public engagement-- 2.2 Learning to engage-- engaging to learn: the purposes of informal science-public dialogue-- 2.3 Engaging with interactive science exhibits: A study of children's activity and the value of experience-- SECTION 3 - STUDYING SCIENCE IN POPULAR MEDIA-- 3.1 Science, communication and media-- 3.2 Models of science communication-- SECTION 4 - MEDIATING SCIENCE NEWS-- 4.1 Making science newsworthy: exploring the conventions of science journalism-- 4.2 Science reporting in the electronic embrace of the Internet-- SECTION 5 - COMMUNICATING SCIENCE IN POPULAR MEDIA-- 5.1 From flow to user-flows: Understanding 'good science' programming in the UK digital television landscape-- 5.2 Image-music-text of popular science-- SECTION 6 - EXAMINING AUDIENCES FOR POPULAR SCIENCE-- 6.1 Reinterpreting the audiences for media messages about science-- 6.2 Investigating gendered representations of scientists, technologists, engineers and mathematicians on UK children's television-- 6.3 Interpreting contested science: media influence and scientific citizenship.
(source: Nielsen Book Data)
How are recent policy changes affecting how scientists engage with the public? How are new technologies influencing how scientists disseminate their work and knowledge? How are new media platforms changing the way the public interact with scientific information? Investigating Science Communication in the Information Age is a collection of newly-commissioned chapters by leading science communication scholars. It addresses current theoretical, practical and policy developments in science communication, including recent calls for greater openness and transparency; and engagement and dialogue on the part of professional scientists with members of the public. It provides a timely and wide-ranging review of contemporary issues in science communication, focusing on two broad themes. The first theme critically reviews the recent dialogic turn and ascendant branding of 'public engagement with science'. It addresses contemporary theoretical and conceptual issues facing science communication researchers, and draws on a range of methodological approaches and examples. The second theme, popular media, examines recent trends in the theory and research of these forms of science communication.It includes contemporary accounts of the study of 'traditional' forms of popular media, including television and newspapers, examining how they are produced, represented and consumed. This theme also documents examples where novel forms of popular media are challenging researchers to re-think how they approach these forms of science communication. A companion volume, Practising science communication in the information age, provides an ideal introduction to anyone wishing to reflect on the practices of contemporary science communication. (source: Nielsen Book Data)