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Writing for interaction [electronic resource] : crafting the information experience for web and software apps / Linda Newman Lior.

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Online

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Author/Creator:
Newman Lior, Linda.
Language:
English.
Publication date:
2013
Imprint:
Waltham, MA : Morgan Kaufmann, 2013.
Format:
  • Book
  • 1 online resource.
Bibliography:
Includes bibliographical references and index.
Summary:
Writing for Interaction focuses on the art of creating the information experience as it appears within software and web applications, specifically in the form of user interface text. It also provides strategies for ensuring a consistent, positive information experience across a variety of delivery mechanisms, such as online help and social media. Throughout this book, you'll learn simple techniques for writing consistent text with the right tone, how to select content delivery mechanisms, and how straightforward, clear layouts contribute to your customers ability to interact with your application. Broken down into five sections, the book completely covers the information experience design process from beginning to end starting with understanding the user to evaluating the work. You'll cover everything from understanding your users and their needs, to creating personas, designing the IX strategy, creating your information, and evaluating the resulting information experience. This is your one-stop reference to information experience! Illuminates writing principles and practices for use in interactive design. Includes examples, checklists, and sample processes throughout to highlight a practical approach to designing the information experience. Provides the complete picture starting with how to understand customer needs, creating personas, and writing the text appearing within the user interface.
Subjects:
ISBN:
9780123948137
0123948134

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