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Encyclopedia of major marketing campaigns. Volume 2. / Thomas Riggs, editor.

Availability

At the Library

Language:
English.
Publication date:
2007
Imprint:
Detroit, Mich. : Thomson Gale ; London : Thomson Learning [distributor], 2007.
Format:
  • Book
  • xxii, 1,947 p. : ill ; 29 cm.
Note:
Includes bibliographic references and index.
Contributor:
Riggs, Thomas, 1963-
Subjects:
ISBN:
0787673560
9780787673567

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