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1. Exploratory cluster analysis and nonmetric scaling of multitrait-multimethod matrices

Author/Creator:: Ray, Michael L.
Published:: 1971
At the Library:: Business Library » Archives (ask at i-Desk) » HF5006 .S72 NO.40 in-library use only
Format:: Book

2. Measure validation in marketing

Author/Creator:: Heeler, Roger Mark.
Published:: 1971
At the Library:: Business Library » Archives (ask at i-Desk) » HF5006 .S72 NO.41 in-library use only
Format:: Book

3. A proposal for field experimental validation of laboratory repetition estimates for media models

Author/Creator:: Ray, Michael L.
Published:: 1971
At the Library:: Business Library » Archives (ask at i-Desk) » HF5006 .S72 NO.27 in-library use only
Format:: Book

4. Prospects for management-behavioral science interaction in media modeling

Author/Creator:: Ray, Michael L.
Published:: 1971
At the Library:: Business Library » Archives (ask at i-Desk) » HF5006 .S72 NO.13 in-library use only
Format:: Book

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