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1. Individual differences in response to consumer promotions

Author/Creator:
Ortmeyer, Gwen (Gwendolyn Kay)
Published:
1990
At the Library:
Business Library » Archives (ask at i-Desk) » HF5006 .S72 NO.1008R2 1990 in-library use only
Format:
Book

2. An investigation of individual differences in response to consumer promotions

Author/Creator:
Ortmeyer, Gwen (Gwendolyn Kay)
Published:
1988
At the Library:
Business Library » Archives (ask at i-Desk) » HF5006 .S72 NO.1008 in-library use only
Format:
Book

3. Routinized choice behavior, brand commitment and consumer response to promotions

Author/Creator:
Ortmeyer, Gwen (Gwendolyn Kay)
Published:
1987
At the Library:
Business Library » Archives (ask at i-Desk) » HF5006 .S72 NO.935 in-library use only
Format:
Book

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